Cold Storage Market Intelligence for Dubai Warehouse Development. - Logistics Executive
Advisory, Case Studies

Cold Storage Market Intelligence for Dubai Warehouse Development.

Consolidating multi-entity retail logistics into a centralised, technology-enabled warehouse for improved efficiency, scalability, and operational control.

By Mark Lutton
June 11, 2025 | 2 min read
At a Glance
  • A diversified retail group aiming to consolidate logistics across multiple entities by centralising warehouse operations and improving supply chain efficiency.
  • Eliminate operational silos, reduce fragmentation, enhance logistics visibility, and implement scalable warehousing systems for long-term cost efficiency and performance.
  • Redesigned warehouse layout, assessed delivery fleet, unified logistics teams, and recommended WMS and TMS solutions for integrated retail logistics operations.
  • Achieved streamlined operations, optimised space usage, improved delivery scheduling, and centralised logistics management delivering measurable cost savings and workforce efficiency.
Reading Time: 2 minutes

Our client, a prominent retail conglomerate in the UAE, operates a diverse portfolio of furniture and lifestyle brands. With a growing footprint across the region, the group had developed a fragmented logistics setup — each business unit managing its own warehousing and transportation independently. While this decentralised approach had served the group in its earlier growth stages, it was no longer fit for purpose in a rapidly evolving retail environment where efficiency, visibility, and cost control are critical to competitiveness.

Faced with mounting inefficiencies, redundant processes, and inconsistent service levels across its logistics operations, the client recognised the urgent need for transformation. Disparate warehouse facilities resulted in duplicated inventories, underutilised space, and excessive manpower costs. Fleet utilisation was uneven, and the absence of integrated systems led to poor coordination across the supply chain. The lack of a centralised logistics model was restricting the group’s ability to scale sustainably and respond quickly to changing customer demands.

The client’s objective was clear: to consolidate logistics functions under a central warehouse model that could serve all business entities efficiently. This would involve redesigning the physical warehouse layout, optimising transport operations, and unifying teams under a single logistics strategy. In addition, they sought expert guidance on implementing suitable Warehouse Management (WMS) and Transport Management Systems (TMS) to enable real-time control and data-driven decision-making.

Engaged as transformation partners, our consulting team was tasked with delivering a comprehensive logistics optimisation plan. From operational diagnostics to system recommendations and design implementation, we worked closely with the client to unlock synergies across their logistics operations—ultimately supporting their ambition to create a scalable, cost-effective, and future-ready retail supply chain.

Here are four key takeaways that are important for organisation to consider:

  1. Centralising logistics operations across multiple entities reduces redundancy and improves overall efficiency.
  2. A unified warehouse model enhances space utilisation and enables better inventory control.
  3. Implementing WMS and TMS systems strengthens visibility, coordination, and real-time decision-making.
  4. Redesigning delivery fleets can significantly lower transport costs and increase service reliability.
  5. Integrated logistics planning creates scalability and resilience for multi-brand retail businesses.

Authors
Mark Lutton
Principle–Logistics & Supply Chain

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